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Digital signage is a tool. The more effective you use that tool to reach the right person with the right message at the right time, the more likely you will be to drive a positive ROI.

Why would a dealership allow for its primary onsite communication to come from a manufacture and its generic messaging?  Learn how to customize your messaging to meet the needs of your dealership.

It’s scary to say customers have a lot of control over the well-being of a brand, but with the internet and technological advances, consumers have more access to information than they did 20 years ago; this includes a manufacturer’s CSI ratings. Buyers have the power to call out a dealer for terrible service while also praising them for exceeding customer expectations every single day.

Let’s look at how can you use digital signage in your dealership to encourage reviews and leverage them in your dealership to boost revenue.

Integrating social media with your digital signage allows you to leverage the power of real-time personalized content to drive engagement, transparency and trust. Lets take a look at how leverage this content in your dealership and ways to drive these conversations.